NEWTHINGS CREATIVE Presents Flex Lang – BULLETT MAGAZINE RELEASE
New York, New York – NEWTHINGS CREATIVE and Brooklyn-based Producer and DJ, Flex Lang, release “Sure Drive,” a mixtape that sums up your summer vibes. It is about the feeling of youthful transgression and naïve excitement combined with a dark side. “It is about this feeling that you get when you first meet someone that you like; a summer romance; the idea of staying out all night, dancing, talking, sleeping in your car while waiting for the next morning’s train; sneaking them into your parent’s house; thug shit with heart, says Edwin Bolta, Creative Director of NEWTHINGS, when explaining the inspiration behind the mix.
The process of creating this mixtape came about after Flex Lang created the sound scape for NEWTHINGS F/W 2015 presentation last February. “I had a great time working with them so it was a no brainer when NEWTHINGS reached out to see if I was interested in working with them on another project. Their idea was to create a mixtape for the summer, but that it had to be different from a regular DJ mix,” says Flex Lang. The two sent each other music they were excited by, hung out and spoke about music, and the overall feeling they hoped to create from the mix. Flex Lang then took these ideas and refracted them through his own sensibilities and process to create the final product.
The mix snapped into focus after combining the elements of a DJ Mix with Sound Collage to create a piece that implies a sense of narrative. It was the combination of music, field recordings, recordings of the NYPD Special Operations and Traffic Division, and a few other sound sources to realize the mix. “I chose music pulling from the scope of my musical interests, and tried to ignore the typical DJ rules of having to play the newest freshest coolest tunes, and instead chose songs that I had a strong emotional connections to some of which were new discoveries, but some of which I’ve been listening to for years,” says Flex Lang.
The mix begins in a moment of calm then plunges the listener into a wash of confusion and agitation and then slowly brings them to a resolution by the end. There are several moments in the mix that feels as if the listener is waking up from a dream only to find themselves someplace they had never been, then waking up again to the same experience, like a set of Russian dolls. “We encouraged Flex Lang to take elements of some of other tracks that we were interested in including and either remaking them as new pieces of music or editing and combining them with other musical ideas floating around,” says Edwin.
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